delivering christmas wreaths since 1999

Privacy Policy

Last updated: October 2026

Who We Are

Lower Hope Festive is a trading name of Lower Hope Estate, based at Lower Hope Estate, Marsh Court Packhouse, Pencombe, Hereford, HR7 4RW.

We sell handmade Christmas wreaths and seasonal decorations through our website at lowerhopefestive.co.uk.

For any privacy-related queries, please contact us at: wreaths@lowerhopefestive.co.uk

Data controllerLower Hope Festive (Lower Hope Estate)
Websitelowerhopefestive.co.uk
Contact emailwreaths@lowerhopefestive.co.uk
Postal addressLower Hope Estate, Marsh Court Packhouse, Pencombe, Hereford, HR7 4RW
Applicable lawUK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018

What Personal Data We Collect

We may collect the following categories of personal information when you interact with us:

When you place an order

  • Your name
  • Delivery address
  • Billing address (if different)
  • Email address
  • Telephone number
  • Payment information (processed securely by our payment provider, we do not store card details)

When you contact us

  • Your name and email address
  • The content of your message or enquiry

When you visit our website

  • Browser type and version
  • Pages visited and time spent on the site
  • Referring website
  • IP address
  • Cookie data (see our Cookie Policy for full details)

When you begin but do not complete a purchase

If you enter your email address at the checkout stage but do not complete your order, we may record that email address and the contents of your basket. This allows us to send you a small number of follow-up reminder emails about your unfinished order. We do this on the basis of our legitimate interests in recovering lost sales. You can unsubscribe from these emails at any time using the link in any email we send, or by contacting us directly.

How We Use Your Personal Data

We use your personal data for the following purposes, and only where we have a lawful basis to do so under UK GDPR:

PurposeDetail and Lawful Basis
Processing your orderTo fulfil and dispatch your purchase, process payment and send you order confirmation and dispatch notifications. Lawful basis: performance of a contract.
Customer serviceTo respond to your queries, complaints or requests. Lawful basis: legitimate interests / performance of a contract.
Cart abandonment recoveryTo send follow-up emails if you begin a checkout but do not complete it. Lawful basis: legitimate interests. You can opt out at any time.
Marketing communicationsTo send you information about our products, seasonal offers or news, where you have consented to receive these. Lawful basis: consent. You can withdraw consent at any time.
Website improvementTo analyse how visitors use our website so we can improve it. Lawful basis: legitimate interests.
Legal obligationsTo comply with applicable laws, regulations or court orders. Lawful basis: legal obligation.
Fraud preventionTo detect and prevent fraudulent transactions or other illegal activity. Lawful basis: legitimate interests / legal obligation.

How Long We Keep Your Data

We retain your personal data only for as long as is necessary for the purposes for which it was collected, or as required by law.

  • Order records: retained for 7 years for accounting and legal purposes.
  • Customer account information: retained for as long as your account is active, and for a reasonable period thereafter.
  • Cart abandonment data: email addresses captured through our cart abandonment tool are deleted after 30 days if no purchase is made.
  • Marketing contact data: retained until you withdraw consent or ask us to remove your details.
  • Prospect data: we will not retain your data on a prospect basis for longer than 3 years from the date it was collected, subject to your right to unsubscribe or request erasure at any time.
  • General enquiry correspondence: retained for up to 3 years.

Who We Share Your Data With

We do not sell your personal data to any third party. We may share your information with the following categories of third party only where necessary:

  • Delivery and courier companies: to fulfil your order and arrange delivery.
  • Payment processors: to process your payment securely. These providers have their own privacy obligations and do not retain your card details beyond the transaction.
  • Website and technology providers: companies that host or support our website, including our e-commerce platform (WooCommerce / WordPress) and any related plugins. These act as data processors on our behalf.
  • Email service providers: used to send order confirmations, dispatch notifications and, where applicable, cart recovery or marketing emails.
  • Legal and regulatory authorities: where we are required to do so by law, court order or regulatory obligation.

In the event that Lower Hope Festive or Lower Hope Estate is sold or restructured, your personal data may be transferred to the new owner subject to the same terms as this Privacy Policy.

Cookies

Our website uses cookies to help it function correctly and to help us understand how visitors use the site. Cookies are small text files placed on your device when you visit our website.

We use strictly necessary cookies (required for the website to work), and may also use analytics and performance cookies (to understand site usage). Non-essential cookies are only set where you have given your consent via our cookie consent tool.

For full details of the cookies we use, please see our Cookie Policy on our website.

Social Media

We maintain a presence on social media platforms including Facebook and Instagram. Any posts, comments or messages you send to us through these platforms are subject to the terms and privacy policies of those platforms, which we do not control.

We recommend you review the privacy settings and policies of any social media platform you use. We are not responsible for how those platforms handle your data.

Any public comments or reviews you leave about us or our products may be visible to other users. Please ensure any content you post complies with the platform’s acceptable use policies.

How We Protect Your Data

We take the security of your personal data seriously. We use appropriate technical and organisational measures to protect your information from unauthorised access, loss, destruction or misuse. These include:

  • HTTPS encryption across our website
  • Secure payment processing via our payment provider
  • Access controls limiting who within our business can access personal data
  • Regular review of our data handling practices

Please be aware that no method of data transmission over the internet is completely secure. Whilst we take all reasonable steps to protect your data, we cannot guarantee absolute security.

Your Rights Under UK GDPR

As a UK resident, you have the following rights in relation to your personal data:

Your RightWhat This Means
Right to accessYou can request a copy of the personal data we hold about you.
Right to rectificationYou can ask us to correct any personal data we hold that is inaccurate or incomplete.
Right to erasureYou can ask us to delete your personal data in certain circumstances (the “right to be forgotten”).
Right to restrict processingYou can ask us to limit how we use your data in certain circumstances.
Right to data portabilityYou can request your personal data in a structured, commonly used format so you can transfer it to another organisation.
Right to objectYou can object to our processing of your data where we rely on legitimate interests, including direct marketing.
Right to withdraw consentWhere processing is based on consent (such as marketing emails), you can withdraw that consent at any time.
Right to complainYou have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk or by calling 0303 123 1113.

To exercise any of the rights above, please contact us at wreaths@lowerhopefestive.co.uk. Please include your name and any account or order reference so we can locate your data promptly. We will respond within one calendar month as required by UK GDPR.

Links to Other Websites

Our website may contain links to third-party websites. This Privacy Policy applies only to lowerhopefestive.co.uk. We are not responsible for the privacy practices of any external sites and recommend you read their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes in the law or changes to how we operate. The most current version will always be published on our website with the date it was last updated shown at the top of this page.

Where changes are significant, we will take reasonable steps to bring them to your attention.

Contact Us

If you have any questions about this Privacy Policy, or about how we handle your personal data, please contact us:

Emailwreaths@lowerhopefestive.co.uk
PostLower Hope Festive, Lower Hope Estate, Marsh Court Packhouse, Pencombe, Hereford, HR7 4RW
Websitelowerhopefestive.co.uk

If you are not satisfied with our response, you have the right to complain to the Information Commissioner’s Office (ICO):

ICO websiteico.org.uk
ICO helpline0303 123 1113
ICO addressInformation Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF